Russia: +7 499 703-34-80
Ukraine: +380 80 021-88-87
Belarus: 8 820 00-73-00-33
Kazakhstan: 8 800 333-71-15
Moscow: +7 499 703-34-80
Kiev: +380 44 585-88-87
Minsk: +375 17 203-51-31
The Taganrog Hotel is the largest hotel on the shore of Taganrog Bay. It has 204 rooms. It is located in the business centre of the city, it is very convenient. The hotel is surrounded by the places of interest – the Drama theatre named after Chekhov, the Taganrog Art museum, the famous stone staircase and Pushkin quay. In 2008 the hotel was purchased and reconstructed by the Don-Plaza management company.
TravelLine and the Taganrog became partners at the Intourmarket exhibition in 2008. Don-Plaza was one of the first companies who realized the benefits of using TravelLine’s solutions.
The first website in which we had integrated TravelLine: Hotel was hoteltaganrog.ru. At that moment it received booking requests on demand only. Customers sent booking requests through the electronic form. Every request was processed by a manager of booking service.
TravelLine showed itself on the Taganrog’s website brilliantly. Then it was installed on the website of the management company don-plaza.ru and on the Internet resource of the Atlantic Plaza Hotel – atlanticekaterinburg.ru.
TravelLine: Hotel brings direct bookings to the Taganrog and its amount grows with every season. Since 2009 there has been a 7-times increase in reservations.
In 2010 the official Taganrog’s website made a good impression. Design corresponded to the time, it was performed in delicate colours. However, the audit revealed important drawbacks that reduced the effectiveness of the website. We suggested the management company developing a new version of the Internet resource hoteltaganrog.ru.
The developed website contains elements that prolong customer’s staying on the website and motivate him to book a room:
hoteltaganrog.ru was the first website where we used visual search filters of a suitable room. In the section «Rooms and Prices» it is rather convenient to filter rooms according to the budget, the number of beds and availability of extra services.
The price indicated on the website uploads automatically from the IBE TravelLine: Hotel. So, the user knows exactly the prices at the stage of studying the hotel. The hotel personnel don’t have to update the website every time the prices change.
Elena Smolianinova, Head of Sales and Reservations Department